The city of Ghent in the Netherlands launched a crowdfunding platform in 2015 to stimulate bottom-up projects with a societal benefit for their city, including urban greening initiatives. A dedicated website ( can be used by citizens to initiate and share their ideas and generate funding. Through this approach, citizens are heavily involved with the identification of innovative and sustainable initiatives in their city and able to contribute to their realization. While the platform is more regularly used for cultural and social initiatives, multiple green initiatives have been successfully funded over the years, such as an initiative stimulating urban farming and an initiative encouraging edible streets.